So ya gotta see this. For those of you that don't know, my baby brother own a biz named the Land of Fruits and Nuts aboard the Queen Mary in Long Beach. He sells (obviously) fruits & nuts, and also serves California Shakes - the best milk shakes in the world - been on TV many times, etc. He always talks about the quality of his products, his hand scooped premium ice creams, etc. On this webiste, yesterday he added a feature about why soft serve is not as good as his, to check it out, click this link: http://lofan.com/reason.htm - you'll get a holiday kick out of it!